Friday, July 29, 2011

Can’t See the Forest for the Trees

We belong to a professional organization which hosts a “chat” room. Association members pose technical questions in order to get other members’ opinions on any particular topic concerning water treatment which they are encountering in the field. I am forever amazed at the way a question/problem is probed and dissected and discussed for days, ad nauseam-to the point of being over-analyzed for a question that has one or two simple answers.

Now I suppose this could be a direct result of the technical nature of the question and many times there are no clear-cut answers. However, it seems to me that the participants’ views become more important (hint: egos) than the actual problem solving-so much so that it caused a board member to resign.

In our world, we see much the same thing with our distributors’ acceptance of new technology such as EnduroSolv solid concentrate water treatment chemicals. The benefits and application of our technology is so simple that many seasoned veterans in our field fail to recognize the simplicity of what EnduroSolv is. Simply stated, we have taken proven chemistry technology that addresses water system problems in cooling and heating, and produced it in a form that makes it easier and safer to use.

If you would like to learn more about the simplicity - and effectiveness - of the EnduroSolv solutions, please visit the EnduroSolv web site or contact us.

Posted on behalf of Jim Heimert

Tuesday, July 26, 2011

New Facility



I am sure you have seen previous posts about APTech Group, Inc. moving to a new manufacturing facility. Well……we are now completely moved in and operating out of our new location! Our new plant has allowed us to double our manufacturing abilities along with making our total operations more efficient.

We are all excited to be in the new facility where we can continue to grow the EnduroSolv line of solid water treatment products. Let us know if you would like more information on our line of solid water treatment products or in any way we may be able to help you out.

Posted on behalf of Todd Lee

Monday, July 25, 2011

Cooling Towers on the Moon?



With the landing of the Atlantis last week, the US space shuttle program has now ended. There has been much discussion and conjecture about how America will get supplies to the International Space Station now that the shuttles are all shuttered. A piece on NPR last week suggested that private companies will take on the shipping duties, with one firm – SpaceX – claiming to be able to send up material on their rockets for as “little” as $2,000 - $3,000 per pound.

These levels of “shipping costs” bring one of the key advantages of EnduroSolv solid water treatment products into sharp focus. Can you imagine shipping traditional liquid water treatment chemicals to treat cooling towers or boilers, to a future colony on the moon? Based on the SpaceX shipping price, one 55-gallon drum of liquids would cost $1,500,000 to ship to the moon! Compare that to “only” $132,000 to ship a case of EnduroSolv solids. Farfetched, I know – but it does make you stop and think, doesn’t it?

If you’d like to have a “down to earth” conversation about reduced shipping costs and the other benefits of EnduroSolv water treatment, just click here to learn more and/or contact us.