Friday, September 23, 2011

Cool New Trade Show Display Tool


Last week, my colleague Kathleen Collier reported in this space on APTech’s successful attendance at the AWT (Association of Water Technologists) in Atlanta. I’d like to expand on that report and tell you about the hit of our booth – in addition to our sustainable solid water treatment products, of course – this cool iPad stand.

Undoubtedly, much of the cool factor was the iPad itself, which seamlessly allowed us to show our promotional video, information about our products and examples of EnduroSolv® solid water treatment installations. All in a nifty counter-height stand. (One tip – if plan on playing a video with sound, consider adding a set of external speakers. The iPad speaker didn’t cut through the trade show noise.)



As you can see, you can imprint your logo on the counter column sleeve, for branding reinforcement, And, the iPad Counter (that’s the product name) breaks down to fit into an oval-shaped briefcase sized carrying case for easy shipment or to check as luggage on a plane.


All for about $300. We got ours from our local promo products guy, but you can just search on “iPad Counter” on the web for vendors, if you’re interested.

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